There is an increasing desire from consumers to better understand food’s overall impact on their health; however, there haven’t always been the proper tools – until now. This week, we are joined by FoodHealth Company’s CEO and co-founder, Sam Citro-Alexander, to talk about the launch of their consumer and brand facing tech-platform, FoodHealth Score, which rates products and suggests smarter swaps in real-time as you shop. We also get into leveraging innovation to better connect the value chain and empowering consumers and food brands alike to make better informed decisions based on data.
Want to try out FoodHealth Score for yourself? Download the Chrome extension for free here!
Highlights include:
- What FoodHealth Company does and who they aim to serve through technology
- Gaps in the market that Sam identified that led to her endeavoring this new startup and systems change
- How FoodHealth Co. Works across the food system to drive better health outcomes – from consumers to food brands alike
- Sam’s launch of their flagship product, FoodHealth Score, and what the feedback has looked like across the value chain
- Retailers and brands using data to better inform purchasing and formulation decisions
- How FoodHealth Co. Is thinking about impact measured through their platform
- What food is health means to Sam and her team
- The role she sees farmers playing in the FoodHealth Score and the opportunity to better align food production and health
- The company’s $7.5M Series A funding round from 2025 and how it’s enabled them to grow and scale
- How Sam views partnerships and collaboration as a necessary tool to the growth of FoodHealth Company
- Where she believes they’ve just started to scratch the surface on their full potential when it comes to FoodHealth Score
- What’s ahead for the company with the launch of FoodHealth Score in 2026
