When Jason Franklin arrived in Clarksdale, Mississippi, he wasn't aware of the level of hardship facing local farming communities. Once he began to hear their stories, he couldn't help but show up. In this episode, Mike Howell sits down with Jason Franklin, a pastor at Clarksdale Methodist Church, to talk about how one simple idea sparked a movement of encouragement and support across the Mississippi Delta and beyond. What began as a local breakfast for farmers has grown into something much bigger – a community effort to pray over and bless crop fields, place signs of support for farmers, and create space for honest conversations about the pressures they face. This episode explores the realities of farming, the mental health challenges facing rural America, the connection between faith and farming, and the powerful difference it can make when communities stand with their farmers. Looking for the latest in crop nutrition research? Visit nutrien-ekonomics.com Subscribe to our YouTube channel: https://www.youtube.com/@NutrieneKonomics